- Hey [name], I’d like to introduce myself.
- Looking to learn more about [a specific and relevant topic].
- I’d love to get your opinion on [a specific and relevant topic].
- Hey [name], I’d love to collaborate with you.
- Nice meeting you, [name]!
- Nice to meet you, [name]!
7 Subject Lines That Get Your Emails Opened
Why are networking email subject lines important?
Similar to a book title, blog title, or article heading, an email’s subject line is what grabs people’s attention and compels them to read the message in its entirety. Your networking email may be deleted or ignored by the recipient if the subject line is ineffective.
Other factors to consider when selecting a subject line for a networking email include:
What is a networking email subject line?
The first thing a networking prospect sees when they receive an email from you is the subject line. An email that you send is delivered to the recipient’s inbox. The recipient sees the subject line before opening and reading the body of your email. As a result, in order to grab the recipient’s attention and persuade them to open the email, your subject line for emails must be intriguing and educational.
Without a compelling and appealing subject line, the recipient is likely to ignore the email or, worse, delete it without opening it. The more appealing your email subject line, the more likely it is that the recipient will open, read, and respond to it.
How to write an effective networking email subject line
The most crucial steps to follow when creating a networking email subject line to make sure it is effective and persuades the recipient to open and read your email are as follows:
1. Make it personal
By personalizing your subject line, you can let the recipient know that the email is not spam and that it is being sent by someone they know or have at least interacted with in the past. Include the recipient’s name, job title, common interests, events you both attended, topics the recipient is interested in, where you met the recipient, if applicable, or a networking event the recipient has attended or will attend in your subject line to make it more personalized.
2. Keep it brief
Your subject line may be cut off if it is too long, which prevents the recipient from reading it completely. This is particularly accurate if they access their email on a mobile device. Try to keep your subject line to 40 characters or less to ensure the reader can see the entire subject line because smartphones typically display subject line space much more sparingly than computers. This is usually three to four words or less.
3. Make your subject line catchy
Catchy or more urgent subject lines are more likely to be read than generic ones. Consider using a catchier subject line to draw the reader’s attention and persuade them to open and read your email rather than a straightforward one. This is crucial if you want to establish a new connection with someone you’ve never met before. Since they may not be familiar with your email address, you must make sure that your subject line grabs their attention and entices them to open your email.
4. Keep your subject line clear and to the point
Clarity is even more crucial when creating a subject line than creativity and catchiness, which are both important considerations. Make sure your subject line is succinct and clear so that the recipient understands the email’s purpose right away. This will require some practice because it can be challenging to summarize the goal of an email in just a few words.
5. Avoid using spam-like language
If you use overly aggressive or sales-oriented language in your email, readers may be put off and put it in their spam folder rather than opening and reading it. Avoid using language that could be construed as spam, such as using a lot of capital letters, exclamation points, and misspelled words.
Examples of networking email subject lines
You can draw inspiration from the following examples of powerful networking email subject lines when writing your own:
Tips to keep in mind when writing a networking email subject line
Following are some pointers for creating a powerful networking email subject line:
What should I title my cold network email?
- Reaching out for some expert advice on [topic]
- Hey [name]!
- [Mutual connection] suggested I reach out.
- Saying hello, I have a quick question about [topic]
- Congratulations on [recent achievement]
- Referred by [name] to discuss [topic]
How do you address a network email?
My name is [Your name], and I work as [Position] at [Company]; I hope you’re having a great week. I came across your work when [how you found this person] and wanted to get in touch to express my admiration for your [skill or particular experience].