How To Create a Mutual Action Plan (With Template and Example)

A mutual action plan makes buying easier and speeds up the sales cycle. Also known as a go-live plan, mutual success plan, joint execution plan, or just a MAP, a mutual action plan ensures the selling team is aligned with the customer on deal objectives and the major milestones required to accomplish that objective.
  1. Include a Value Summary. A MAP should have a value summary right at the top. …
  2. Name All Important Stakeholders. …
  3. Nail Down Deliverables. …
  4. Build Out Timelines. …
  5. List Each Party’s Responsibilities. …
  6. Focus on Customer’s Outcomes and ROI.

Jam Session: How to Win More Deals with Mutual Action Plans

Elements of a mutual action plan

The elements of a mutual action plan include:

What is a mutual action plan?

A mutual action plan is a contract between two companies that specifies how their products or services will be exchanged. Businesses can collaborate to create shared action plans to understand the scope of the work, available resources, expected results, and potential return on investment. Prior to signing contracts and concluding a sales deal, creating a mutual action plan enables both businesses to contribute to the direction and accountability of the plan to reduce risks, optimize work processes, and negotiate specifics.

How to create a mutual action plan

Consider these steps for creating your mutual action plan:

1. Meet with business partners

It’s crucial to have both business representatives present when creating your mutual action plan so they can share their needs and wants. Through the plan-creation process, both parties can bargain to ensure that every step and result will be advantageous to both parties. The possibility of a successful transaction can be increased by a plan that benefits both parties.

2. Begin a collaborative document

Create a collaborative document for your mutual action plan so that both parties can edit and access it instantly. Building trust between the two parties can be achieved by allowing both businesses to make changes to the document. Documents created in collaboration with others can also motivate all departments and team members to maintain accountability throughout the process.

3. Focus on the value of the plan

Consider how each new step and detail in the plan can increase the project’s overall value when creating them. To show how helpful it can be for the other party, you can emphasize the value for them. This may affect their choice to complete the transaction and sign a contract in line with your plan.

4. Use planning software tools

To create or improve the features of your mutual action plan, think about using software tools. Some software may integrate progress tracking, notification or communication platforms. Documents might include report automation and project completion forecasting.

5. Update plan details

Check your mutual action document after the plan has been approved to see if there are any comments or modifications. To keep track of schedule changes, take note of potential delays and specific date changes. Track plan execution to gauge team performance and follow up with accountable parties.

Mutual action plan template

A mutual action plan template is provided below to assist you in drafting one:

Mutual action plan example

Here is a mutual action plan example following the template:

Walken Industries and Phenom Software MAP**Project name**Project managerAutomation softwareReynard M. , Phenom SoftwareImplementation date12/1/2021StakeholdersTaylor H. , Lead software engineer, Phenom SoftwareHedy O. Develop software**6/1/2021**9/1/2021**In progress**High**Rowan M. Outcomes**Start date**Target date**Status**Priority**Party**Description**Notes**Outcome: ** .

Analyze needs6/1/20217/1/2021CompletedHighMorgan J. External analysisSet up system frameworks7/1/20218/1/2021CompletedMediumJamie L. Contracted SaaS company workExternal set upCustomize software platform8/1/20219/1/2021In progressLowLeslie A. Internal full-stack engineer team 05Outcome: Implement software**9/1/2021**12/1/2021**In progress**High**Austen A. ** .

Integrate back end9/1/202110/1/2021In progressHighAuden C. Internal full-stack engineer team 03Test launch10/1/202111/1/2021Not startedMediumCorey P. Internal full-stack engineer team 03Launch software11/1/202112/1/2021Not startedLowPeyton R. Internal team 05 and external SaaSExternal support.


What is an example of an action plan?

How to Write an Action Plan | Best Practices
  1. Step 1: Define your end goal. …
  2. Step 2: List down the steps to be followed. …
  3. Step 3: Prioritize tasks and add deadlines. …
  4. Step 4: Set Milestones. …
  5. Step 5: Identify the resources needed. …
  6. Step 6: Visualize your action plan. …
  7. Step 7: Monitor, evaluate and update.

What are the 3 parts of a plan of action?

Action plans can occasionally serve as a communication tool that greatly simplifies intricate projects and programs. An action plan, for instance, might be used by a city to communicate ideas for enhancing a neighborhood with more open space, amenities, living streets, and better train service.

What is the concept of action plan?

Include the three vital elements. Action plans generally include “what,” “who,” and “when. They describe the actions your program will take (the “what”), the person(s) responsible (the “who”), and the anticipated completion dates (the “when”) to help you reach your goals and objectives.

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