Influencing and Persuading: How To Boost Your Skills and Get People To Follow Your Lead

Influencing is soft or personal power, independent of one’s positional power. Persuasion skills allow a leader to get things done and to achieve desired outcomes without coercion.

Influencing and Persuading – Negotiation Tools

Examples of influencing and persuasion skills

Here are some instances of the six essential components of persuasion and influencing:

Relationship building

The ability to build relationships with others is referred to as having good interpersonal skills. People use shared interests, circumstances or experiences to Stark connections. By continuing to act in a polite and friendly manner, helping others with small tasks, and being inclusive of others, you can strengthen these initial relationships.

To foster camaraderie among coworkers and foster workplace relationships, think about bringing a coworker a cup of tea or coffee, sharing a recipe, or suggesting a book. Keeping up a positive attitude promotes loyalty and builds trust among coworkers and peers.

Emotional intelligence

Understanding how another person is feeling is a necessary component of emotional intelligence. It stands for your capacity to understand and anticipate emotional reactions as well as your capacity to react appropriately. For the purpose of influencing and persuading others, it is essential to comprehend how certain words, actions, or images may affect how other people feel.

Research and data analysis

A person with research and data analysis skills can examine and interpret data to make useful inferences. It’s important to research the various influence techniques people use in marketing, orating, and designing if you want to have significant influence or persuasive ability. It’s crucial to be able to collect and analyze information about the behaviors and reactions of other people to particular gestures, expressions, or words.

Written and verbal communication

The ability to communicate effectively in writing and verbally reflected a person’s capacity to do so. It involves understanding sentence structure and connotation, nonverbal cues, and body language. The foundation for influencing and persuading others is having effective oral and written communication skills.

Active listening

Active listening is a technique for holding interpersonal conversations. You must pay attention and maintain eye contact with the person you are speaking with in order to be an active listener. Maintaining a posture and body language that conveys interest is crucial for making the speaker feel valued. Recall to give the speaker space to fully express their thoughts and ideas and to follow up with questions to demonstrate your interest and concern.

Developing relationships and advancing your career both require the ability to actively listen. When attempting to influence or persuade someone, it is helpful to develop trust and an understanding of their viewpoints by learning how to hold polite conversations and demonstrate your interest and engagement while others are speaking.


The goal of negotiation is to come to an understanding or agreement through discussion or persuasion. Communication compromise, a high level of emotional intelligence, and interpersonal awareness are frequently necessary. Sometimes, influencing or persuading other parties requires negotiation.

What are influencing and persuasion skills?

A person can use their abilities and traits to influence and persuade others when they are interacting with them. Someone with influence or persuasiveness can persuade others to take certain actions or hold certain beliefs. These are practical abilities for the workplace as many workplaces require innovative design, cooperative teamwork, and public speaking.

When giving feedback or delivering company-wide addresses, managers must have the capacity to inspire or influence employees. A project manager’s ability to persuade others is essential when developing a new product or service. Additionally, it is beneficial when allocating funds, offering suggestions for businesses, or submitting proposals.

How to improve your influencing and persuasion skills

To strengthen your persuasive and influencing abilities, adhere to these five steps:

1. Study rhetoric

When people write or speak, they employ a combination of language, sentence structure, and rhetorical devices. By its very nature, rhetoric seeks to persuade others through the use of reason and their feelings. People who study rhetoric’s components and its ethical use are better able to influence others in both personal and professional settings.

2. Observe your colleagues

Observing your coworkers can help you better understand human nature and develop and maintain relationships based on trust. Consider keeping a small notebook with you two to record the things you observe. Take note of particular words or phrases people use, as well as the physical or emotional responses they cause in others. Review your notes later and attempt to interpret or analyze what you noticed.

3. Find a mentor

A mentor is a person with knowledge and abilities who can provide expert advice. Consider the individuals you have interacted with at work, during internships, or in other settings. If you notice someone who is particularly persuasive or influential, ask them if they would be willing to mentor you and help you improve your abilities and gain more influence in your industry.

4. Attend a workshop or seminar

Workshops and seminars are focused learning opportunities, and professionals frequently attend them to advance their expertise in a particular field. Many employers, educational institutions, and private organizations provide training courses and workshops to aid individuals in developing their speaking, writing, and persuasiveness skills. Some workshops may last for several hours, while others may take place over a few days.

5. Let your opinions be known

If you have a suggestion for a new project or item, share it with others if you have an opinion about how it should be done at work. Having an argument to convince people of something is one of the most crucial steps in convincing and influencing others. Speaking your mind demonstrates to others that you are a creative, logical, or innovative problem solver. It facilitates the recognition of your skills and authority in particular fields, as well as giving you a platform from which to influence others.

Tips for using influence and persuasion at work

Review these six advice to begin employing your persuasion and influencing abilities at work:

Make workplace relationships

Make an effort to establish relationships with those you work with. When first meeting coworkers, peers, superiors, and those who report to you, be cordial and courteous. Give people compliments to make their day better, and congratulate your coworkers on their achievements in their personal and professional lives. Building trusting relationships at work can help you become a better listener and communicator, grow your professional network, and more.

Expand your professional network

A person can contact their professional network for information about jobs, educational opportunities, advice, and techniques or guidance specific to their industry. The relationship should be mutually beneficial and professional in nature.

Increasing your network increases your potential influence and can improve your professional standing. These vital network connections can be expanded through participation in educational programs, reestablishing contact with former coworkers or colleagues, attending workshops or seminars related to your industry, and using social media.

Develop a personal brand

A personal brand is a tool for promoting your professional identity. It includes characteristics, traits, and actions that people can anticipate from you at work. Make sure that your personal brand statement and actions are consistent with powerful communication, persuasive rhetoric, and social and professional influence to make the most of your influence and persuasion skills at work.

Look for ways to collaborate

Collaboration happens when two or more people cooperate to accomplish a common objective. Ask your manager about opportunities for collaboration with individuals in your department or other departments within your business as soon as you can. Working together will help you improve your communication skills and probably raise the caliber of your work. Participating regularly in group projects can also assist you in developing your network and personal brand.

Engage with social media

Having a strong online presence is crucial when trying to gain influence in your career or industry. It’s crucial to create one or more social media profile pages to increase your reach and present yourself as a pioneer or authority in your field. Its also crucial for defining and maintaining your personal brand.

Be humble and accept responsibility

Being modest about your accomplishments and taking responsibility for your actions are crucial for developing and maintaining professional relationships and establishing your professional reputation.

These are skills that your peers will likely respect and admire, and your manager or supervisor will probably think highly of them as well. Building trust and gaining professional influence requires practicing humility and accepting responsibility for your actions.

How to highlight your influencing and persuasion skills

You can do the following four things to demonstrate your persuasive and influencing skills:

Maintain a robust portfolio

A personal portfolio is a physical or digital tool for showcasing your professional accomplishments and abilities. Making a digital portfolio will enable you to increase your influence and audience. Your portfolio should highlight your experience and knowledge, and in some fields, you can use it to highlight the work you’re most proud of.

By keeping a strong portfolio, you give others access to your name, your concepts, and your most remarkable accomplishments. It’s a tool you can use to expand your professional network and position yourself as a thought leader and accomplished expert in your field.

Update your social media regularly

Maintaining a consistent social media presence is a good way to monitor and enhance your influence and persuasion abilities. The majority of social media sites offer analytics and data on content engagement and marketing reach. By reviewing this information, you can pinpoint your areas of weakness and work to strengthen your capacity to persuade or influence others.

Additionally, the public typically has access to your likes, views, and other forms of engagement. Strong social media engagement and a large following can help you demonstrate your capacity to influence people in your field of expertise or line of work.

Include a soft skills section on your resume

Near the bottom of the page, a skills section is common on resumes. This section frequently disappointed a person’s technical skills and characteristics related to their industry or profession. It’s a good idea to include a section on soft skills in your resume to highlight your ability to influence or persuade others. Soft skills are typically interpersonal and demonstrate a person’s capacity for interaction.

Reference your abilities in your cover letter

You have the chance to tell a story about your professional and career accomplishments in your cover letter. Referencing your industry influence and persuasive abilities in your cover letter can help you define your professional brand and provides an excellent opportunity to highlight those skills. To do this, emphasize your interpersonal skills and the favorable impact you have on your coworkers or department.


How do you influence and convince?

The persuasion process involves several basic steps that you can then personalize to your situation:
  1. Establish your goal. To stay focused when persuading others, have a distinct picture of your ideal result.
  2. Think of compelling points. …
  3. Consider the opposition. …
  4. Choose an ideal time. …
  5. Initiate a conversation. …
  6. Ask for support.

Is persuasion a form of influence?

The deliberate encouragement of an audience to adopt a viewpoint, attitude, or course of action through symbolic means is known as persuasion.

Why is influence and persuasion important?

Influential people may find it simpler to persuade others to share their opinions, collaborate on a project, or carry out a desired action. Gaining power can help you by: Enabling you to build solid, trust-based relationships Making it easier to achieve long-term goals.

What is persuasive influence?

The Persuasive Influence path aids in the development of your leadership and creative communication abilities. The tasks on this path center on effective negotiation techniques as well as developing strong interpersonal and public speaking abilities.

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