How To Become a Band Manager in 6 Steps

Here are six steps to become a band manager:
  1. Develop business skills. A band manager needs to develop business skills including negotiation, financial management and product development. …
  2. Learn the industry. …
  3. Work for an artist management group. …
  4. Find acts to manage. …
  5. Make a business agreement. …
  6. Promote band.


What does a band manager do?

A band manager finds a group who is musically talented and then makes an agreement to work with them as their manager. They help create a brand for the band by developing a web and social media presence and help them find places to perform by contacting venues, radio stations and festivals. The band manager looks for opportunities to record music, reaching out to record labels and negotiating with studios. As the bands popularity grows, the band manager advocates for the band during contract negotiations.

The band manager is also responsible for making the bands schedule and helping them get where they need to be. This includes coordinating transportation, communicating with the musicians and making sure all gear and accessories are available when needed.

What is a band manager?

A band manager coordinates logistics, legal agreements, scheduling and finances for a musical group. They travel with the band on tour and supervise other band or venue staff. A band manager usually handles a band in a certain genre, like rap or indie music, while a music manager may handle an individual or a more classical ensemble.

How to become a band manager

Here are six steps to become a band manager:

1. Develop business skills

A band manager needs to develop business skills including negotiation, financial management and product development. To help a band with recording and releasing music, a band manager understands legal principles that apply to musicians and how record companies operate. Skills in music, web design, marketing and graphic design can also be helpful when developing a bands brand from scratch.

A bachelors degree in music management can be a good way to get these skills. A music management program offers specialized classes in things like record company operations, music publishing and touring that are tailored to the work of a band manager. Some programs might also include courses on music history or theory and more advanced business training.

Another option might be to get an associate degree in music management or business and to learn additional skills through internships and working in the music industry. You could even take relevant courses from a community college without applying to a specific program, since the job does not require a degree.

2. Learn the industry

Before you manage a band, its a good idea to learn about industry norms and operations. A record label internship might teach you about anything from music sales and marketing to legal negotiations and contract writing. You might also intern with a music management company, which might lead to a management job afterward.

Other music industry jobs can show you different perspectives on the music industry. Working at a venue can show you what touring bands need, and what a healthy relationship between a band manager and a band looks like. Working in a music or record store can help you learn what motivates listeners to buy albums and how music distribution works. These jobs can also help you learn basic marketing skills like website design, digital marketing, social media and promotion, and they can introduce you to musicians and other professionals.

3. Work for an artist management group

After youve developed some awareness of the music industry, look for a job with an artist management company. This gives you real experience managing artists, and you can decide what is important to you in artists you work with. Youll continue to make connections and meet musicians, and there is less financial risk to you working for a company than working independently.

4. Find acts to manage

Its a good idea to stay active in the scene, attending local shows and gigs, talking to artists and other managers, so you can meet promising musicians who dont have representation. Depending on your expertise, you might teach music lessons or help a venue book bands so you can meet young musicians who are starting out. You can meet with prospective bands before proposing any official agreement to see if theres personal and professional compatibility.

5. Make a business agreement

Next, create a business plan for how you could promote the band. This includes how you plan to market the band, how you can get them deals or contracts and how you might help them record their music. If the band approves and wants to work with you, you can write and present a contract.

6. Promote band

When youve signed your first band, its time to build their brand. You can develop their web presence with social media and a site that is graphically unified and linked so fans can find information about them easily. Then you can begin contacting venues that might be interested in booking your band. For each gig, you can help publicize the performance on social media and encourage people to come. As your band becomes more popular, you can reach out to record companies who may be interested in producing an album.

Salary for band managers

Here are some skills that can be helpful as a band manager:


What do you need to be a band manager?

Band Manager Requirements:
  1. High school diploma or GED.
  2. Bachelor’s or associate’s degree in music management is advantageous.
  3. Proven experience working as a Band Manager.
  4. Sound knowledge of the music industry.
  5. The ability to handle stressful or difficult situations.
  6. Excellent problem-solving and decision-making skills.

How does a band manager get paid?

New Bands. Managers receive commissions of between 15 and 25 percent of the artist’s gross earnings, plus reimbursement for travel and other out-of-pocket expenses.

How do you become a tour manager for a band?

Majoring in Music Business or Music Industry Studies as an undergraduate can be helpful for aspiring Tour Managers. However, many Tour Managers get all the education they need through working in various music industry roles such as live sound, venue management, and performance.

Can a band member be the manager?

Also called a music or talent manager, a band manager takes care of a music group’s current and future business, acting as a sort of combination assistant and CEO. A good band manager is a professional who will do his or her best to make the band as successful as it can be.

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